Is there a ‘cheapest’ supermarket?
If you believe going the extra mile to a supermarket offering great discounts was going to save you a whole lot of money, you’re wrong; the discounts ultimately even out.
This Diwali, many supermarkets will go on a discount spree trying to lure you in with great looking deals and offers. But should you prefer a mall advertising larger discounts than the one near you? The discounts, although real when compared to tagged retail prices of products, do not vary a lot between different supermarkets. We checked prices of 20 essential household items at four different supermarkets, including the online grocer Local Banya, and here’s what we found:
|Product||Quantity||Local Banya||D Mart||Star Bazaar||Reliance Mart|
|Fortune Rice Bran Oil||5ltr||Rs563.5||Rs525||Rs575||Rs570|
|Rice surti kolam loose||1kg||Rs59.15||Rs53||Rs51||Rs52|
|Kohinoor basmati rice||1kg||Rs161.7||Rs129.8||Rs140.6||Rs109|
|Lizol floor cleaner||2ltr||Rs225.4||Rs220||Rs230||Rs230|
|Pillsbury chakki fresh atta||5kg||Rs203.7||Rs210||Rs164.5||Rs195|
|Amul Taaza milk||1ltr||Rs49||Rs48||Rs50||Rs49|
|Danone plain yoghurt||400g||Rs47.04||Rs42||Rs35||Rs48|
|Bru instant coffee powder||200g||Rs286.12||Rs272||Rs290||Rs280|
|Tata tea gold||1kg||Rs380.24||Rs388||Rs416||Rs408|
|Tide washing powder||2kg||Rs180.32||Rs159||Rs142||Rs170|
*All prices as on October 15
No doubt supermarkets offer great discounts on MRPs of products. However, it might not be worthwhile to skip the hypermarket near you in the hope of saving more at the next one. The maximum difference in price on a bill of around Rs3,000 was under Rs100. So the price difference is only 3% between D-Mart and Reliance Mart. Only if you are looking to buy a specific product in bulk, onions or basmati rice for example, it would be useful to check around for the best discount.
The Local Banya benefit
Although the total bill wasn’t the cheapest amongst the lot at Local Banya, the convenience it offers you cannot be questioned. You can shop for items by browsing through their list at home and arrange a delivery at your convenience. The cash on delivery option is available as well, giving you the chance to check your products before paying for them.
Delivery of products is usually reserved to the day after you shop and is done free of cost if your total bill is over Rs500. For bills below that, Rs30 is charged as delivery fee. If you would prefer getting your ordered items on the same day, you can opt for the express delivery which will cost you a further Rs30. Still worth it if there’s no hypermarket near your house.
Shopping at Local Banya has its benefits besides the convenience of shopping from home. Browsing times are faster compared to physically sourcing products at a supermarket. Also long checkout queues and hassle for finding parking spaces are avoided. The only drawback is not having your products delivered on the same day for free, but if you are willing to wait a day or pay a little extra, the Local Banya option is worth it.